Example project - Step 1

1. What is the communication goal of the poster?
A congress for psychiatric geneticists, a dedicated group.
Important that they get to know me as a new researcher.
to inform.

2. What is the subject of the poster?
The big picture: entire PhD: researching the genetic structure of brain functions.
Clearly linking imaging genetics field to Elleke.
This poster: focus on 1 brain area (1 structure, cerebellum). I research the genetic architecture of the size of the cerebellum.
How come one cerebellum is bigger than the other? 88% genetically explainable. Which genes are in that 88%?

3. What is the target audience of the infographic?
Psychiatric geneticists.

4. What does the target group already know about the subject?
Everyone at the conference knows all about the genetic part. How do you find out what is in that 88 percent? Few know how to measure the size of the cerebellum (imaging genetics).

5. Where is the poster used?
I don't know yet.

6. What should the viewer remember after seeing the poster?
Main finding. 2 things:
Of the 88 percent there are genes (in the pool of genes) that are specific to astrocytes.
I have found genes that are important in glycogynesis (= process that takes place in astrocytes). Astrocytes and how they make fuel (glycogen ) in the cerebellum.

7. What unique advantages does your service / product / expertise have?
It's about how big your cerebellum is. This is an important prediction for cognitive measures (thinking ability) and is associated with psychiatric disorders.

8. Which question does the infographic answer?
There has already been such research, but this research looks at which processes the genes are involved in and what can we do with them?